Creating iOS apps begins with clarity: identifying the target users, the primary task the app should perform, and which scenario must be addressed in the initial release. A solid discovery phase helps define the MVP scope, select suitable architecture, and avoid features that seem impressive on paper but don't enhance real usage.

After the foundation is in place, attention turns to the UI behavior, performance, and reliability across iPhone models and iOS versions. Consistent navigation approaches, careful state management, and well-planned integrations (payments, authentication, analytics, backend APIs) simplify maintenance and enable growth after the App Store launch.